Fresh Ideas / 15.08.20 Funny business: Why use humor in B2B marketing? #ContentMarketing, #CustomerExperience, #MarketingProfs Read it
Fresh Ideas / 15.07.30 The hidden virtue of savvy content marketers may surprise you #CustomerExperience, #Strategy Read it
Fresh Ideas / 15.05.07 Customers are not like you. Get over it. #BuyerInsight, #CustomerExperience, #Segmentation Read it
Fresh Ideas / 15.04.21 Personas without research: A double dose of the wrong medicine #BuyerInsight, #CustomerExperience, #Personas, #Segmentation Read it
Fresh Ideas / 15.04.13 Reframing agrimarketing #Agriculture, #BuyerInsight, #CustomerExperience Read it
